Blog

Augmented reality technologies are developing at an incredible pace, appearing in almost all areas of human activity. To fully assess the scale of AR spread, according to ARtillery Intelligence data, at the end of 2020, there were almost 600 million active devices supporting AR. In 2021, this technology has already become a niche leader, and…

Augmented reality brand experiences Surely, you’ve heard about AR. From a funky gimmick to the mainstream, AR technology and AR filters software has become a proven solution for the masses of people. Here is how it happened. The turning point for AR brands’ popularity was the adoption by tech giants. After Google and Apple hopped…

Augmented reality has been an integral part of our daily life for quite some time and has opened up new business opportunities, thereby becoming a new type of advertising and promotion of our products. And AR technology such as social media filters can help create an impressive customer experience and boost reactions. However, the capabilities…

IG filters categories Augmented reality is big now. Once adopted by large companies like Facebook or Apple, technology has seen a steady popularity increase; and it’s clear the AR growth has just begun. And with AR growing, so did its variability. From face filters to large-scale visual effects, AR in marketing helps brands reach customers,…